Top 5 Drawing & Coloring Apps in Europe for Q3 2021: Performance Insights

In Q3 2021, the top 5 drawing and coloring apps on a unified platform in Europe showcased interesting trends in downloads, revenue, and active user metrics. Here's a closer look at their performance based on Sensor Tower data.

Gallery: Coloring book & decor saw a varied performance in weekly revenue, peaking at around $30K in mid-July before fluctuating between $20K and $27K for the remainder of the quarter. Weekly downloads witnessed a significant spike to 38K in early August, while weekly active users saw a slight decline from 559K to 516K over the quarter.

Color by Number：Coloring Games experienced a consistent decline in weekly downloads, dropping from 90K in late June to 30K by the end of September. Revenue remained relatively stable, hovering around $20K to $24K. Active users also showed a downward trend, decreasing from 475K to 324K throughout the quarter.

Colorfy: Coloring Book Games maintained a steady weekly revenue, averaging around $16K to $19K. Weekly downloads decreased from 19K in late June to 12K by the end of September. Active users followed a similar trend, dropping from 43K to 30K over the same period.

Pixel Art － Color by Number showed a robust performance in weekly downloads, starting at 225K in late June and concluding at 134K in September. Revenue remained consistent, averaging between $15K and $18K. Active users saw a decline from 3.2M to 2.5M across the quarter.

Sandbox - Pixel Art Coloring maintained a stable weekly revenue, averaging around $13K to $15K. Weekly downloads showed a downward trend, falling from 52K in late June to 36K by the end of September. Active users remained relatively stable, fluctuating around 1.7M to 1.8M throughout the quarter.

These insights reflect the dynamic nature of the drawing and coloring app market in Europe. For more detailed analytics and insights, visit Sensor Tower.